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China digital strategy

China Digital Strategy for the SME, part 2

See part 1 for a brief rundown on why you should be thinking “incremental” and “scalable” rather than “big launch” for your China online strategy. Components

tragic Chinese Opera Star

Broken Voice, Broken Heart

Cheng Yanqiu (1904-1958) was born to play the dan, or feminine role in Beijing Opera. Willowy and graceful, he made it through puberty with nary a crack in his sweet soprano pipes. While western

How SMEs should approach Chinese social media

Chinese Social Media for the SME

Social media for businesses, whether in China or the West, is a lot like marriage: darned if you do, darned if you don’t. If you do, you’re making a commitment to sharing, caring, and time

Alibaba Singles Day means savings, not profits

It’s Called “Singles Day”, Not “Sellers Day”

14.3 billion bucks. One day of sales. That’s more than ten dollars from every man, woman and child in mainland China.  But if you’re not aware of the difference between sales and profit,

homosexual lifestyles in ancient China

Queer As Ancient Folk

Alternative lifestyles in old China were not necessarily always a closeted affair. Admit it. When you look at old photographs and portraits from the past, you think the subjects were nothing like

Crossing the border, no magic rides

Crossing the China Border: No Magic Rides

The good news: cross border ecommerce can be super scalable, and leverages the SME’s key advantage – not being in China. The bad news: there is no magical set-it-and-forget-it cross border

SMEs should skip the Chinese 3rd Party

Why SMEs Should Miss the Chinese 3rd Party

Ever gone a long way, through a lot of trouble, for a party where you didn’t really know anyone? It takes courage and social skills to go from feeling lost, to making connections and enjoying

China Eunuch hall of fame

The Chinese Eunuch Hall of Fame

What makes a man a man? No, not that. That only makes him a male monkey. No, being a real man lies in manly actions no other be-testicled animal would undertake. The male essence is exalted in

Screen Shot 2015-09-16 at 4.05.39 pm

Scalable China B2B for SMEs

A very common question from SMEs is, “Why can’t I just find a Chinese distributor to buy my products and take it from there?”  A fair question, to be sure. Logical, too. Of the estimated

The best way into China is to stay out

Best Way Into China? Stay Out.

Born and bred Beijinger Jessica Ruan just moved to Heidelberg, and it’s totally stressing her out.  Culture shock? Language barrier? Heck no. Jessica is one of those fearlessly chipper,

cross border logistics to China

China Insider: Ajyaguru on Cross Border Logistics

“Cross border” e-commerce gets confusing, fast. The grey cloud of government regulation makes the industry hazy to begin with. Then there are the endless layers of different

Chinese black chicken soup

Black Chicken Power

Well la DEE da, the New York Times is making it hip to eat black chicken. High time, too, since in all objective terms, the black chicken, an wuji in China, a Silkie elsewhere, is the go-to bird.

  • China digital strategy
  • tragic Chinese Opera Star
  • How SMEs should approach Chinese social media
  • Alibaba Singles Day means savings, not profits
  • homosexual lifestyles in ancient China
  • Crossing the border, no magic rides
  • SMEs should skip the Chinese 3rd Party
  • China Eunuch hall of fame
  • Screen Shot 2015-09-16 at 4.05.39 pm
  • The best way into China is to stay out
  • cross border logistics to China
  • Chinese black chicken soup

It’s Called “Singles Day”, Not “Sellers Day”

14.3 billion bucks. One day of sales. That’s more than ten dollars from every man, woman and child in mainland China.  But if you’re not aware of the difference between sales and profit, stop here, click here, and we’ll talk about the China market some other time.  It’s correct...

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solve china with Taylor Swift lyrics

Taylor Swift Lyrics Solve China

Taylor Swift will soon be selling signature apparel online in China. Entering...
the top staff at Alibaba

6 Signs of No Alibaba Apocalypse

Alibaba is neither taking over the world nor tanking.  We do a lot of report...
Screen Shot 2015-06-13 at 11.32.48 am

A Grey Shadow on Cross Border eCommerce

China’s Regulations on Imports have Loopholes, but for How Long? Anna Zhao ...
China's premium brand loving noveaux-riche are tuhao, ripe for mockery.

Alibaba Fakes and the Tuhao Effect

When a Korean soap opera mocks a Chinese trend, it’s over. Are you the...

2 False Starts to Kobe’s China Game

The rich and famous are very different from us. They have more money. And fame. Besides that, they tend to make the same mistakes as the rest of us, only on a larger scale. For those of us marketing to China, let Kobe’s early fumbles demonstrate.  1. He Didn’t Stay...

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debunking China market myths

3 More China Market Myths

The path to success in the China market is a challenging one, even more so in...
rp_Screen-Shot-2015-07-13-at-3.57.20-pm-640x423.jpg

China Lifestyle Branding – In Sight

An Education In Sight stakeholder. Winning in China means ignoring advice to...
myths of the China Market

5 China Market Myths

  MYTH 1: The Chinese need “education”. Truth: The Chinese already k...
dog owners in China

Chinese Dog Owners vs Dog Eaters

Chinese tourist alert: do not travel to Los Angeles! Much too dangerous. Just...

Best Way Into China? Stay Out.

Born and bred Beijinger Jessica Ruan just moved to Heidelberg, and it’s totally stressing her out.  Culture shock? Language barrier? Heck no. Jessica is one of those fearlessly chipper, boundlessly energetic Chinese women who can move mountains. Moving to a new country – not a problem. The problem is...

Read More
Will Macy's Magic work in China?

Will Macy’s Magic Work in China?

Macy’s is in the midst of setting up on Tmall Global. News on this move als...
China's consumer economy

Will the Crash Kill China’s Consumer Economy?

China is in the wreckage of a historic stock market crash. The government is ...
China economy slows while consumer economy grows

Chinese Economy Slowing, Chinese Consumers Speeding

No Slowdown in Sales for Western Brands That Trouble to Adapt to the Evolving...
China's premium brand loving noveaux-riche are tuhao, ripe for mockery.

Alibaba Fakes and the Tuhao Effect

When a Korean soap opera mocks a Chinese trend, it’s over. Are you the...

The Coming Death of Top Ten Chinese eCommerce

News of Suning’s new $4.6B tie up with Alibaba ignores the fact that Suning’s own ecommerce platform is considered a top ten Chinese ecommerce site as far as volume and traffic, albeit with less than 5% market share, like all the others besides JD and Alibaba. Look for the latter to continue...

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Stock crash hasn't slowed U.S. sales to China

Stock Crash Not Slowing U.S. Sales to China

While western media spins the China stock crash as the end of the Chinese eco...
Jumei to help Babytree fund community ecommerce

Baby Tree Will Own China Community Ecommerce

Online retailer Jumei is investing in Babytree, China’s premier parenti...
Unilever has no lever for Chinese online consumer

Unilever Has No Lever for Chinese Online Consumers

Unilever is planning comprehensive promotion of its brands via Alibaba, a go...
new Alipay functionality means new opportunities in ecommerce

New Alipay Upgrade Increases eCommerce Opportunities

Upgraded Alipay functionality will mean an enhanced array of touch points wit...

China Digital Strategy for the SME, part 2

See part 1 for a brief rundown on why you should be thinking “incremental” and “scalable” rather than “big launch” for your China online strategy. Components of a Growth Hacking Strategy for China Cross Border Logistics: establishing then maintaining a China entity, then registering products, precludes a growth hacking...

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China digital strategy for the SME

China Digital Strategy for the SME Summarized: Pt.1

For the western organization, there is no direct route to a profitable destin...
How SMEs should approach Chinese social media

Chinese Social Media for the SME

Social media for businesses, whether in China or the West, is a lot like marr...
Crossing the border, no magic rides

Crossing the China Border: No Magic Rides

The good news: cross border ecommerce can be super scalable, and leverages th...
SMEs should skip the Chinese 3rd Party

Why SMEs Should Miss the Chinese 3rd Party

Ever gone a long way, through a lot of trouble, for a party where you didn’...

Broken Voice, Broken Heart

Cheng Yanqiu (1904-1958) was born to play the dan, or feminine role in Beijing Opera. Willowy and graceful, he made it through puberty with nary a crack in his sweet soprano pipes. While western teens in similar circumstances would have suffered taunting for such androgyny, Cheng enjoyed accolades, fame,...

Read More
homosexual lifestyles in ancient China

Queer As Ancient Folk

Alternative lifestyles in old China were not necessarily always a closeted af...
China Eunuch hall of fame

The Chinese Eunuch Hall of Fame

What makes a man a man? No, not that. That only makes him a male monkey. No, ...
Chinese black chicken soup

Black Chicken Power

Well la DEE da, the New York Times is making it hip to eat black chicken. Hig...
CEO monk guide to Shaolin Kung fu

The CEO Monk’s Guide to Shaolin Kungfu

-by Shi Yongxin, the CEO monk Well, it’s official; the Shaolin Temple is of...